Archive for the Business In The Front Category

Steps to Determining Your USP

Steps to Determining Your USP

Before you being to sell your product or service to anyone else, you have to sell yourself on it. This is especially important when your product or service is similar to those around you. The key to selling your business is what marketers call a unique selling proposition or USP. It’s what makes your business stand out from the crowd and tells your customers what is special about you. Pinpointing your uniqueness can require some hard soul-searching and creativity. Here are a few steps for determining your USP.

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The Importance of Developing a Strong Company Culture

The Importance of Developing a Strong Company Culture

Take a moment to think of some of your favorite brands and companies. What automatically comes to mind? Perhaps you thought of Apple, Coca-Cola, Nike, Amazon or even Netflix. When you think about ‘great’ companies, you probably think of a brand or a business that is both

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Does the Death of Google+ Affect My Business?

Does the Death of Google+ Affect My Business?

Does the Death of Google+ Affect My Business? Google+ Going Bye-Bye? This past March Google made the announcement that they would be making changes to Google+ which created a buzz in the social virtual world. There was talk that Google+ was officially-unofficially dead. But as the fog

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Local Maryland Causes for Giving Tuesday

Local Maryland Causes for Giving Tuesday

Local Maryland Causes for Giving Tuesday By: Shannon Beauchamp Lepthien When the holiday season can come off over commercialized and jaded by Black Friday horror stories, it is a nice refresher to have a widespread day to give back. At the heart of Color Fire, we hold

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How Web 2.0 is Changing Education

How Web 2.0 is Changing Education

How Web 2.0 is Changing Education By: Michael Jans Recently a surge of free and collaborative websites, aimed at educating, have risen with great force on the internet. One of them, The Big History Project, shows how vast pieces of information can be presented to students and

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Statistics on Old People and the Internet

Statistics on Old People and the Internet

Statistics on Old People 5 Statistics that Break the Stereotype on How Older Generations Use Internet, Social Media and Technology By: KC Maher We all have seen the memes, know the jokes and have our own personal experiences with showing our parents how use today’s technologies. There

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When it’s Time to Break Up with Your Web Designer

When it’s Time to Break Up with Your Web Designer

When it’s Time to Break Up with Your Web Designer By Jen Whetsell Like any relationship, in the beginning, they charm, dazzle and promise you the world. But when the honeymoon is over, you quickly realize that their promises have fallen short of your expectations. In the

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