Archive for the Social Media Category

How Pokémon Go Can Help Small Business

How Pokémon Go Can Help Small Business

Everyone is playing Pokémon Go. If you’re not already playing it yourself, you’ve no doubt heard about it. You may have also heard how businesses are upset or embracing this hot game. So, that begs the question – how can Pokémon Go help your small business? It’s not an exaggeration to say that the new mobile and augmented reality game is having an enormous impact on people’s daily routines.

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The Benefits of Blogging For Your Business

The Benefits of Blogging For Your Business

The Benefits of Blogging For Your Business Yes, you heard it right. Blogs aren’t dead. Blogging for your business isn’t a new concept. Although, the ways in which to go about it and the strategies to disburse your content has evolved. Blogging is important for so many

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Why Social Media Is Important For Small Businesses

Why Social Media Is Important For Small Businesses

Why Social Media Is Important For Small Businesses No matter what you sell and who you sell to, using social media is a valuable marketing tool that can help grow your brand. Social media has developed a reputation for being an unprofitable marketing tool, or at least a

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The Rise of Dark Social

The Rise of Dark Social

The Rise of Dark Social Dark Social may sound like a scary movie or a school dance gone wrong but in this case, we’re referring to social media and its relationship with Google Analytics. Not all social traffic is presented as such in Google’s metrics. The term Dark

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Is Twitter or Facebook Best For My Company?

Is Twitter or Facebook Best For My Company?

Is Twitter or Facebook Best For My Company? There is no doubt that social media is a great marketing instrument for your business. As you define your social media strategy, you should pick one (or both) platforms, and then build your audience and engagement from there. It

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4 Important Takeaways From Facebook’s F8 Developer Conference

4 Important Takeaways From Facebook’s F8 Developer Conference

4 Important Takeaways From Facebook’s F8 Developer Conference Facebook hosted its annual F8 Developer Conference, a 2-day affair in San Francisco, to share with developers and investors it’s plans and visions for the future. The conference was aimed at informing developers how Facebook seeks to break out

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Does the Death of Google+ Affect My Business?

Does the Death of Google+ Affect My Business?

Does the Death of Google+ Affect My Business? Google+ Going Bye-Bye? This past March Google made the announcement that they would be making changes to Google+ which created a buzz in the social virtual world. There was talk that Google+ was officially-unofficially dead. But as the fog

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Facebook Announcement: Deactivating Inactive Accounts

Facebook Announcement: Deactivating Inactive Accounts

Facebook Announcement: Deactivating Inactive Accounts Facebook announced on March 5th that they will be removing inactive accounts. Facebook’s Update Impacts You. “It’s not you; it’s me.” Well, actually, it is Facebook. Starting March 12, Facebook has declared that it will be purging their database of all inactive

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